Fall Campaign

FALL CAMPAIGN FILMS

These films were part of our provocative “Where Do You Stand?” campaign that engaged people to discuss controversial issues online.

  

  

  

  

MAGAZINE ADS

This ad was part of our provocative “Where Do You Stand?” campaign that engaged people to discuss controversial issues online.

  

 

These posters were part of our provocative “Where Do You Stand?” campaign that engaged people to discuss controversial issues online. At first, the outdoor media company rejected the images of the same-sex couples kissing because they were too graphic for a public space, so we covered up their mouths with a QR code. That QR code then launched a film of the couples passionately kissing, which was far more graphic than the original poster (see 2011 Fall Film 1 in the timeline).