Rosie Pink for Pride

Summer 2025

For our Pride 2025 initiative, we partnered with Rosie Pink – a talented illustrator from the LGBTQ+ community who appreciates the little joys in life. Rosie took two of our iconic messages and created unique artwork to add even more color to the meaning of each.

Both designs were available on tees to wear with pride throughout June and beyond. 100% of the net proceeds were donated to The Mental Health Coalition in support of LGBTQ+ communities.